Ref - Brand Manager – Ref 1817

Brand Manager

Brand Manager – Melton Mowbray – up to £45k – FTC (12 months).   Benjamin Edwards are recruiting for a Brand Manager for a 12 month Fixed Term Contract. Working for a thriving organisation, the Brand Manager will play a pivotal role in shaping the brand of the business.

The role of the Brand Manager

Lead design, functionality, and content refreshment of the company website in line with brand values and direction, with the support of a digital agency. Includes but not limited to:

  • Identifying and planning wire frame map of the site ensuring optimum consumer journey
  • Custodian of the brand and design in line with brand guidelines
  • Collating and managing content bible for entire site, ideally with some copywriting experience
  • Consideration on how we can construct the website to maximise DTC/online purchase in the near future
  • Identifying assets required and budgets associated
  • Building critical path to ensure project remains on track
  • Agency management

On site shop development to bring company brands to life and make it an inspiring place to go with a farm shop feel. Includes but not limited to:

  • Extensive review of current shop capabilities and aspirational mood-board
  • Short term quick wins plan and longer-term development plan in line with business objectives to premiumise shop
  • Identifying assets required and budgets associated
  • Building critical path to ensure project remains on track
  • Inspiring shop team as appropriate through timeline of implementation

Supporting Senior Brand Manager with other ad hoc tasks which could include Trade Show/Consumer Show co-ordination, marketing POS/asset development.

The ideal candidate for the role of Brand Manager

  • Copywriting experience
  • Web design/development experience
  • Preferably experience of marketing/ecommerce of products
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