Ref - Head of Sales- ref 4398

Sales Director/Head of Sales

Benjamin Edwards are currently representing an ethical, self-motivated, inspiring senior Sales Leader with an exemplary track record of delivering results by bringing out the best in people. They set clear vision and direction, then act with pace to deliver customer benefits and business value through the people. 30 years of B2B sales, marketing, and customer experience in competitive industries. Experienced in sales strategy setting, change management, organisational development, and support the development of colleagues as a qualified business coach.
  • Proven track record of leading direct and virtual teams to deliver stated targets (customer, employee & revenue) & additional organisational and personal goals.
  • Successfully created & led large office and field-based teams across the UK, ranging from 10 to 100+ people
  • Excellent stakeholder relationships and engagement experience.
  • Demonstrable capability of leading and motivating colleagues to deliver great results (customer, employee & revenue) utilising appropriate approaches. eg. group, 1-1, face to face, telephone, skype, teams, zoom.
  • Inspirational through ability to set clear vision and goals, backed up with open and honest communication and exceptional inter-personal skills.
  • Qualified coach supporting the personal development of colleagues for continuous improvement benefiting the organisation and individual.Create and engender a team culture of togetherness, support, positivity and contribution to generate a committed, improving and rewarding environment.Proven history of successful deployment of major change management programmes, by leading and supporting teams before, during and afterwards
  • Excellent communicator, with experience of maximising this ability to achieve commitment of customers, colleagues, and external organisations.


  • Commercially Aware
  • Seek out post-deal opportunities to increase efficiencies to drive further profit.
  • Sound understanding of general economics, politics, regulation, and market trends to identify opportunities and risks
  • Excellent record in exceeding customer satisfaction, employee engagement and multi-million pound revenue targets via transparency, honesty, involvement, and engagement.
  • Experienced performance and contribution leader – monitoring to enhance staff opportunities, successes and overcome challenges.
  • Create & implement customer strategies to ensure we contact and listen to the right customers at the right time about the appropriate services.
  • Understanding of customers industry, obligations, demands and direction, to deliver value based solutions.
  • Optimising customer satisfaction feedback by analysing scores and comments to continuously improvement their experience
  • Led the design and introduction of a Customer Consultation methodology, to gain a greater understanding of customer objectives, needs and wants.
  • Experienced at managing and supporting the management of large customer accounts
  • Analytical experience & expertise to scrutinise results & trends to identify events & impactors. Proactively using data to sustain performance or drive improvements.
  • Experienced in identifying business opportunities from a variety of sources, and then utilising appropriate resource to convert to sales and revenue.


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Benjamin Edwards Recruitment Lincolnshire